Timeless, understated mens jewellery
Icon Brand is a design-led brand based in London providing premium and affordable jewellery pieces. Each piece originates from a unique design story, where inspiration is drawn from a range of global influences.
Icon started out in 2008, as a project that was born from a personal passion for contemporary style and apparel. In years to come, Icon Brand began to fill the gap in the menswear market for quality fashion jewellery. Since then we have developed our design stories to create a unique fusion of cutting edge future trends.
We create 4 ‘Chapters' each year in our East London design studio. Our collections are guided by our own seasonal stories and contain a balance of statement pieces crafted from premium materials and price-aware fashion forward styles for simple, no fuss accessorising.